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SBUS ADVANTAGE

ANIMATION, VIDEO ESSAY, EDUCATIONAL
Writer-director | Animator
Bringing the topic of inflation to life with a colorful, playful, and accessible style, this animation turns complex economic concepts into clear, engaging stories.

Its approachable tone and vibrant visuals struck a chord with viewers, earning the highest annual viewership on the client’s channel.

I led nearly every stage of the project — from directing and conceptualizing the narrative to designing brand elements, shooting staged footage, animating and conducting in‑depth consultations with professors from the Feliciano School of Business at Montclair State University. I also personally handled the editing and color grading, ensuring the production felt cohesive and aligned with the school’s vibrant academic identity.

While supported by a small team, my central role was key in shaping both vision and execution. The finished piece not only delivered accurate, digestible insights but also maintained consistent branding that enhanced viewer connection and retention.



KELEMEN.MOTION@GMAIL.COM
BUDAPEST, HUNGARY         NEW YORK, NY, USA.